How Hike Doggie Helps You Become a Networking Pro
At Hike Doggie, we understand that professional networking doesn’t come easy for everyone. But over the years, we’ve refined our proven business model to help you promote your franchise to your specific local market. Part of the program involves networking – getting out and about in your own community and letting them know you have a viable service to offer in the world of pet care. The goal is to meet influential people in your particular target market who can help you spread the word, as well as become advocates for Hike Doggie’s services. In this edition of the Hike Doggie Blog, we’ll share what you can expect when it comes to promoting your new franchise.
You’ve Got a Wingman
One of the most apprehensive aspects of networking is the fear of meeting new people, which can be intimidating for anyone – even the most confident among us. But at Hike Doggie, you’ll have a wingman by your side in the form of our dedicated franchise business consultant. This individual will be assigned to you right away, helping you get the proper amount of training and support you need to get your franchise up and running. A big part of their responsibility is to ensure you understand the fundamentals of our marketing strategy. Not only will these be explained to you, but they’ll also help you implement these assets step-by-step. In addition to the all-important in-person visit strategy, you’ll receive training and instruction on establishing a digital marketing calendar and review a list of local events where your presence would be beneficial to your Hike Doggie franchise.
Party Time!
At Hike Doggie, everything begins with your launch party. Our coordinator is a former wedding planner, perfectly suited to help you select an appropriate location, theme, and activities. The
primary goal is to attract and entertain your most valuable target audience – Dog Moms and Dog Dads – Dog Parents if you will. We’ll make sure your local media knows that there’s a new small business opening up in the community, priceless exposure that will hopefully get the phones ringing and appointments in the books. Your franchise business consultant will also help you target meaningful pet partners to invite to the festivities. For example, any local pet day care operators, pet store owners, veterinarians, pet groomers, dog rescue groups, and pet boarders would be most welcome to attend. During the launch party, we’ll help you circulate and “work the room” as you communicate Hike Doggie’s value propositions. And we’ll help you collect as many business cards as possible for potential referrals.
Community Events and Engagement
In order to let people know you own a new Hike Doggie franchise, we’ll collaborate with you to get involved in community engagement that can raise your profile and help get the word out. Every community has their own set of annual events and outings – you just need to become a part of it all now that you’re a local business owner. We look for pet-friendly events like animal adoption drives, fundraisers, dog park parties, and similar activities where you’re certain to meet your target market up close and personal. Your dedicated franchise business consultant will coach you up and act as a mentor who can teach you the finer points of networking. With just a little practice, you’ll be able to recite your “elevator pitch” to influential contacts who can help you fill up your appointment calendar. And we’ll make sure you never leave the house without your custom designed Hike Doggie business cards!
At Hike Doggie, we have a simple premise. We believe your success is our success and vice versa. It all begins with your 90-Day Trail Map, a means of helping you find your footing as you’re just starting out. Presenting a professional image is a big part of your success and networking can unlock the combination and open the doors to your future success as a Hike Doggie franchisee.
Just leave the heavy lifting to us!
About Hike Doggie
Hike Doggie was founded in 2016 with a mission to “make dogs as happy as they make us”. The business model is predicated on providing a professional and turnkey dog hiking service. Our vision is to create unforgettable outdoor experiences for dogs, ensuring their physical and emotional well-being while fostering a deep bond between them and their human families. Hike Doggie offers a low barrier to entry, quick conversion, and strong retention rates – not to mention extremely happy clients. To date, Hike Doggie has participated in over 50,000 dog hikes and we’d like to have you help us add to that total. Hit the trail to success and explore franchise ownership with Hike Doggie by reaching out to our franchise development specialists at Franchise Evolution Partners to begin your personal journey. Watch this informative video on YouTube to discover how your life can change as a Hike Doggie owner. And be sure to read our blog, follow us on Instagram, connect with us on LinkedIn, and watch our collection of videos on TikTok.